英语:UNIT16 COMMUNICATION WORKSHOP-LANGUAGE AWARENESS课件(北师大版选修6).ppt
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1、Unit 16Language AwarenessObjectiveIn this lesson,you willlearn tactics used in advertisementslearn to use structurehave/get something doneCreative adsWhat kind of adverts attracts peoples attention and is more successful in China?What kinds of tactics are they using?Read the text and answer the ques
2、tions.1.Why were the Micra car and low-fat food adverts successful?They make us think because the picture is unusual.When we have worked out the puzzle,we remember what it was advertising.2.What is the joke with the frying pan advert?The advertisement is not about women killing their husbands with f
3、rying pans but the dangers of eating fried food.3.Why do charity adverts have a problem holding peoples attention?There is a lot of suffering in the world and people take no notice of the advertisement.Read the advertisements below.Bills Bike Repairs.Get your bike repaired here.Reasonable prices.11
4、corve St.Tel:1584879587Shropshire Computer Services.Specialists in software.Computers repaired and upgraded.Tel:158487 3312Temeside Garage.Have your car serviced in two hours!Very reasonable prices.9 TemesideAvenue(near the bridge)Tel:1564987456Kens Stylists.“I always have my hair cut at Kens,”says
5、one of our many satisfied customers.Haircuts with style.23 High Street.Tel:158487 3217ABCDRead the sentences and match the people with the advertisements.My computers really slow.I need to get the hard disk upgraded.I had my hair cut last week,but it looks horrible!I think Ill have the car serviced
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